What is LEGO® Serious Play®?

Productively Creative

LEGO® Serious Play® is a method that has been transforming the way organisations think and collaborate for over 25 years. Used globally across businesses, governments, and non-profits, this innovative approach fosters creativity and engagement in diverse settings.

It is also used in higher education, which is where I started using it, in my day job as a lecturer in sociology and social policy at the University of Leeds.

What sets LEGO® Serious Play® apart is its ability to spark productive and creative thinking. You don’t need to be ‘good’ at LEGO®, it will work just as well with complete novices and experienced builders.

In workshops I have facilitated I have experienced firsthand how it encourages sharing, listening, and collaboration, making it an invaluable tool for any organisation looking to enhance teamwork and innovation.