Working with ideas
LEGO® Serious Play® is a method that is uniquely suitable to effectively:
- Surface ideas
- Organise ideas
- Communicate ideas
- Co-create with these ideas
Goals
The following are some examples of goals that are achievable through LEGO® Serious Play®:
Collaborative design of:
- Products
- Strategy
- Processes
- Campaigns
Research
- External market/ audience research
- Internal insight gathering
HR and Professional development
- Staff induction
- Leadership skills Development
- Team building
- Supporting reflective practice
Dr Carly O'Neill-Barrett 